Zuzi Šochová

Zuzana “Zuzi” Šochová’s career reads like an adventure novel for Agile enthusiasts. A visionary and international trailblazer, Zuzi has spent over 15 years traveling the globe, transforming organizations, teams, and leaders to embrace the power of sustainable Agile practices. Her mission? To inspire individuals and organizations to challenge norms, adopt new mindsets, and unlock their full potential through agility. She believes that fostering Agile leadership creates happier, more successful workplaces and lives.

Zuzi is a Certified Scrum Trainer (CST), Certified Team Coach (CTC), and independent Agile coach with over two decades of experience in the IT industry. Her Agile journey began in 2005 when she spearheaded Agile adoption in the United States. Since then, she has been a guiding force in Agile transformations for teams and organizations worldwide, working with clients across industries to embed the principles and practices of Agile deeply.

As a CST with the Scrum Alliance, Zuzi has trained thousands of ScrumMasters, Product Owners, and leaders, making her a sought-after expert in cultivating Scrum proficiency and Agile leadership. She is also a passionate speaker, frequently presenting at global conferences, where she shares her expertise and groundbreaking ideas.

Beyond her training and coaching roles, Zuzi is the founder of the Czech Agile Association and the Agile Prague Conference, a globally recognized event that brings Agile practitioners together to inspire and innovate. She is the acclaimed author of two transformative books:

• The Great ScrumMaster: #ScrumMasterWay (Addison-Wesley), a must-read for ScrumMasters seeking to elevate their impact.

• The Agile Leader: Leveraging the Power of Influence (Addison-Wesley), an essential guide for leaders aiming to harness influence and foster Agile culture.

Zuzi’s unparalleled ability to connect with people and ignite change has cemented her reputation as a thought leader and Agile pioneer. When she’s not inspiring teams and organizations, she’s busy creating a better Agile future, one conversation at a time.